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Watch for
False Claims By Andrew Leckey Talk
is cheap, especially on one of the popular Online bulletin boards.
you can jabber about stocks to your heart's content, soak up
the pithy observations of others and perhaps learn something
new in the process. |
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| "I
own stocks such as Intel, Cisco Systems and Sun Microsystems,
but I never read the boards about them because they're such solid
companies," explained Judy Muldawer, owner of Silicon Heights
Computers in Albuquerque, NM, and member of the Silicon Investor
(www.siliconinvestor.com) bulletin board site since 1996. "When
I actually want to read about something is when I've found a
stock that somehow looks interesting to me." For example, Muldawer recently stumbled upon a stock simply because it had split. With her interest piqued, she went to the bulletin boards to learn more about it. The bulletin boards definitely want a reputation for helping, not hindering, the investment process. "We really caution people that they should never rely on a single piece of information to make an investment decision, whether it's from a Wall Street analyst, a cocktail party, a newspaper article or a message board," said Tara Burgess, manager of community development for the investment bulletin board Raging Bull (www.ragingbull.com) in Andover, MA. "View the message boards with a cautious eye and understand how they fit into your overall due diligence process." Raging Bull has "community advocates" who respond to complaints from members that message information may be wrong, Burgess said. If they find the information is false, it will be taken off the message board. With the growth of the Internet and greater public interest in investing, expect greater problems in the future. "We receive 200 to 300 e-mails every single day from people who believe that some sort of suspicious conduct is going on," said John Reed Stark, director of the Securities and Exchange Commission's Office of Internet Fraud in Washington, DC. "Although it sometimes takes a little longer, most of these messages leave all kinds of footprints and we can generally track them down within a day or two." The SEC's enforcement division has brought more than 140 actions involving the Internet over the past two years, Stark noted. His advice is to never base an investment decision on what you read in a message board. That's because credibility and integrity are the two major considerations when considering advice, he added. Before you put money in any company's stock you've found out about on a bulletin board posting or an Online newsletter, Stark recommends that you get financial information from the company recommended and analyze it; verify the claims of new products or lucrative contracts; call suppliers and customers of the company and ask if they really do business with it' and check out the people running the company. |
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