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Mary Meeker’s Important Trends
on the Internet

Mary Meeker, the co-founder of venture capital firm Bond Capital and former partner at Kleiner Perkins Caulfield & Byers, delivered her highly anticipated annual Internet Trends 2019 report at the Code Conference held in Scottsdale, AZ.

At Bond Capital, her focus is on investing in high-growth internet companies. She also helps lead Kleiner Perkins’s Digital Growth Fund, which launched in 2010. Her investments at Kleiner Perkins include Peloton, Ring, Airbnb, Pinterest, Instacart, Nextdoor, Houzz, Spotify, Waze,, and LegalZoom.

Prior to Kleiner Perkins, Meeker served as a managing director and leader of Morgan Stanley’s global technology research practice, covering public technology companies.

Meeker has co-authored several books, as well as her annual Internet Trends Report.

In the Internet Trends 2019 report, the “Queen of the Internet” touched on everything from the impact of the Internet on work, education and healthcare, social media usage, ad buying and spending, Internet connectivity and insights into China.

Here are some of the significant trends in Mary Meeker’s Internet Trends 2019 report. You can access the 333 slides in the report at the end of this article.

• China has the most internet users in the world, about 800,000,000 or 21% of the world’s total internet users (it is followed by India (12%), the United States (8%) and Indonesia).

• 51% of the global population were internet users – 3.8 billion people – up from 3.6 billion (49%) in 2017. • In 2018, adults spent an average of 6.3 hours per day interacting with digital media, up from 5.9 in 2017.

• For the first time, Americans spent more time on their mobile devices than they spent on watching TV. Adults spent an average of 226 minutes on their phones compared to 216 minutes on TV. YouTube and Instagram have seen the most gains in usage globally.

• Social media is decelerating. Daily time spent on social media, globally is 1% vs. 6% y/y.

• While people spent more time online, digital ad revenue is slowing down. Digital ad revenue grew 20%, down from 29% year-over-year, according to the report.

• E-commerce now makes up 15% of retail sales. E-commerce is solid but growth is slowing.

Editor’s Note: You can view all 333 slides of Mary Meeker’s Internet Trends 2019 report. Click Here

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